Marketing Technology Weekly CCPA Salesforce FullStory AppsFlyer

Marketing Technology Weekly

18 Apps 4 Demo Jams MEET THE WINNER Salesforce Marketplace gained 18 more apps to existing 5000+ eccosystem to drive more success in delivering connected customer experiences. Checkout the showcase Demo Jam sessions where the apps are enhancing functionality on a live Salesforce instance.

CCPA Gets Enforced On July 1st CCPA enforcement went into effect while businesses are still awaiting more clarity across data-sharing scenarios. Facebook auto-enabled LDU for all business accounts.

Cloudinary released their analysis of digital images & video assets to provide visual centric experiences that engage and convert

COVID19 Impact on App Installs and Marketing Budgets Appsflyer report app install ad spend increasing by 20% in May and remaining 5% higher than pre-COVID19 days

Scroll Maps by FullStory If you have lengthy pages this feature is a must-have to show how far users scroll down towards conversion

Customer Service COVID19 Read how customer service performed amid COVID19 lockdowns & confusions from Salesforce survey across 3,500 consumers worldwide